As an established entrepreneur, Don Ressler has been working with upcoming entrepreneurs to help them build their businesses and achieve their goals. He is a self made entrepreneur who rose from struggling to understand the online world of business to becoming a mentor and a successful individual with several leading companies under his name. Since he entered the world of entrepreneurship more than 15 years ago, Don Ressler has been learning each day to improve his skills and understanding of business.
Don Ressler celebrates the legacy he has printed in the time he has been working as an entrepreneur since his first idea, FitnessHeaven.com. FitnessHeaven.com is a company that was selling fitness products and it is the only platform that allowed him to learn many things about business and entrepreneurship by himself. He struggled with many challenges like getting fewer clients than his marketing effort would promise but amid all the challenges he continued to build the company.
In 2001, he strategized and decided it was time to embrace a new idea, so he approved a deal that saw Intermix Media acquire FitnessHeaven.com. The COO of Intermix, Adam Goldenberg is among professionals who oversaw the process and the two discussed other issues apart from the deal. It is during these discussions that they decided to try out to partner in an idea that would offer a bigger company.
They proceeded with the idea and founded Alena Media, which was based on marketing services. The company was a success and in three years after it started operations, they earned millions in advertising revenue. With the proven success they achieved, they decided it was time they moved on to something more intriguing and to accomplish this, they had to sell Alena Media in 2005 to get the capital they needed. With the capital, they founded Intelligent Beauty in 2008, and the company has continually developed a profitable system.
JustFab, founded in 2010, is among companies Don Ressler and Adam have managed well to rank among the best. The company offers an online portal where users can access fashion products through a subscription model that is designed to offer users unique results whenever they are searching for products.
In 2011, the company applied for funding with Matrix Ventures to expand its infrastructure and it was given $33 million. One year later, they went for $76 million, which was given by different companies through a joint initiative. With the funds that were received in 2012, JustFab managed to build its network to enter Germany, Canada and UK.